L.A. Care Health Plan

L.A. Care Health Plan serves more than 2.6 million members across Los Angeles County, making it the largest publicly operated health plan in the United States.

Worked across a wide range of brand applications supporting members, employees, and the broader community. Projects spanned print, environmental, digital, and motion graphics, designed to be clear, approachable, and culturally responsive while staying true to L.A. Care’s established visual system. Focused on maintaining brand consistency across touch points while adapting the identity for different audiences, formats, and real world use cases.

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ART DIRECTION / BRANDING / PRINT DESIGN / ENVIRONMENTAL / MOTION GRAPHICS